Barclays | Event collaterals

I loved creating these event collaterals for a Barclays family event at my very favourite hiking spot, Tai Tam. It gives me goosebumps to see my illustrations in giant 5mx3m dimensions!!

I made the main graphic for the event backdrop, which was printed out at large scale for the presentation stage, and then adapted it to be applied across all aspects of the event. This included the finish line arch, registration and bag drop stations, event wristbands, t-shirts, and event area bunting flags.

This project was particularly special to me because of my love of hiking Hong Kong trails, especially the area where this event took place. Tai Tam is an area of natural beauty that is easily accessible to all in the city and offers both family trails and more challenging routes - it has something for everyone, just 20 minutes from the city centre!